Rolex Day-Date 40 228235 (representative Day-Date photo, not this exact reference)
Representative image of the Day-Date collection. Dial, bezel or metal may differ from 228235.
228235Current production“President”

Rolex Day-Date 40 228235 "President"

The Rolex Day-Date 40 228235 is the Everose gold President, the warm pink version that has become the most sought-after of the three gold Day-Date 40s, especially with an olive green or chocolate dial.

Retail (US list)
US$54,200RM234,600 Malaysian retail
Pre-owned, excellent with papers
US$46,000 – US$53,000RM188,000 – RM216,000

Prices as of October 2026. See the full condition-by-condition table below.

  • 40mm case
  • 100m water resistance
  • 70hours reserve
  • 3255calibre

Rolex Day-Date 40 228235 specifications

The 228235 shares its case, movement and bracelet design with the other gold Day-Date 40s. What sets it apart, however, is 18 ct Everose, Rolex's own pink gold alloy, used for every metal part you see.

Rolex Day-Date 40 228235 specifications
Reference228235
CollectionDay-Date
StatusCurrent production
Introduced2015
Predecessor218235
Case diameter40 mm
Case material18 ct Everose gold
BezelFluted 18 ct Everose gold bezel
Dial optionsChocolate, Sundust, Olive green, Slate, Chocolate diagonal motif, Diamond-set and stone variants
CrystalScratch-resistant sapphire, Cyclops lens (2.5x) over the date
Calibre3255
MovementAutomatic, Superlative Chronometer (-2/+2 sec/day after casing), Chronergy escapement, blue Parachrom hairspring, Paraflex shock absorbers, instantaneous day and date with unrestricted rapid-set
Power reserve70 hours
Water resistance100 m
Bracelet / strapPresident, semi-circular three-piece links in solid 18 ct Everose gold, concealed folding Crownclasp
Retail price (US)US$54,200
Retail price (Malaysia)RM234,600

Specifications checked against Rolex and independent references, October 2026. MYR figures marked ≈ are converted at 4.08 MYR per USD.

History and reference evolution

Pink gold Day-Dates were once a niche choice. Everose changed that, because it solved the fading problem. Rolex patented the alloy in 2005. Since then, it has carried some of the most desired President models.

From the 218235 to the 228235

The 218235 was the Everose Day-Date II. It measured 41 mm, had wide lugs and used calibre 3156. Like its siblings, it also felt bulky for a dress watch, so buyers drifted away.

Rolex therefore replaced it in 2015. First, the 228235 went to 40 mm with slimmer, sculpted lugs. It also received calibre 3255, which brought a 70-hour reserve and the Chronergy escapement. On the wrist, then, the newer case looks more like a Day-Date should. That is also why most buyers now pay more for a 228235 than for a similar 218235.

The olive dial and the 60th anniversary

In 2016 the Day-Date turned 60. To mark it, Rolex also introduced a sunburst olive green dial with Roman numerals. The Everose version of that dial then quickly became the face of the modern Day-Date. Ten years on, it still sets the top of the 228235 market.

Chocolate is the other strong dial. Its warm brown suits the pink metal, while the chocolate diagonal motif adds texture. Sundust, a pale pink, still trails both. More recently, the slate ombré dial gave the reference a cooler, graduated look.

Jubilee Gold in 2026

In 2026, Rolex added an off-catalogue Day-Date 40 in a new Jubilee Gold alloy, recorded as 228235JG. However, it is priced separately, so our figures here do not cover it. Because the reference numbers look similar, make sure any listing you compare against is the regular Everose 228235.

228235 pre-owned prices compared

228235 pre-owned price bands by condition (October 2026)
ConditionWhat it meansUSDMYR (approx.)
Unworn, full setStickers or barely worn, box, card dated within ~2 years, all tagsUS$51,000 – US$57,000RM208,000 – RM233,000
Excellent, box & papersLight wear, unpolished or lightly polished, warranty card presentUS$46,000 – US$53,000RM188,000 – RM216,000
Good, no papersNormal wear, watch only or box only, service history helpsUS$41,000 – US$46,000RM167,000 – RM188,000
Polished or aftermarket partsSoft case edges, replaced dial/bezel/bracelet, or non-Rolex partsUS$37,000 – US$41,500RM151,000 – RM169,000

Bands reflect asking and achieved prices from 2 public market sources in October 2026, rounded. Retail for comparison: US$54,200. Prices move; use them as a sense-check, not a quote.

Against retail of US$54,200, an excellent full set at US$46,000 – US$53,000 trades about 9% under list at the midpoint. Meanwhile, tracked value rose roughly 10% over the past year. That is a slower climb than yellow gold, but from a stronger base of demand.

What moves the price of this reference

  • Dial choice. Olive green and chocolate lead clearly, while sundust is the cheapest way in.
  • Metal demand. Everose is the most wanted of the three gold Day-Date 40s, so a 228235 usually sells fastest.
  • Jubilee Gold confusion. 228235JG pieces are priced on their own, so never value a standard watch against them, or the reverse.
  • Bracelet and bezel. Stretch and rounded flutes both cut the price. In particular, Everose shows polishing as a slightly brighter, softer edge.
  • Full set. As with any gold Rolex, the card matters for resale.

Where to check prices

The Malaysian list price is RM234,600, roughly 6% above the converted US figure. So a grey dealer in Kuala Lumpur asking near RM234,000 for a used olive dial is not cheap. Instead, compare it with Singapore and Hong Kong asks, plus global marketplace listings filtered by dial. Auction results are useful for the olive dial, since several sell each year. For pricing logic across references, see our used Rolex prices guide.

When a price is too good to be true

Our lowest band starts near US$37,000. So a full-set 228235 under that, about RM151,000, is a red flag. An olive dial at sundust money is an even bigger one. In both cases, ask why before you look further.

Genuine vs replica: how to check a 228235

Start with colour. Everose keeps a stable, soft pink. By contrast, plated fakes look coppery or orange and often wear through at the flute peaks and the link edges, where a paler base metal shows.

The crystal and the dial

Next, use a loupe on the crystal just above 6 o'clock. A genuine Day-Date 228235 has a tiny laser-etched coronet made of dots. In fact, it is hard to find without the right light.

Genuine: laser-etched crown at 6 o'clock

visible only with a loupe at an angle
  • Made of tiny dots, hard to find without a loupe
  • Sits in the crystal just above the 6 o'clock marker
  • Present on most Rolex crystals from the early 2000s onward

Warning signs

obvious to the naked eye
  • Bold and frosted, easy to spot head-on
  • Solid lines instead of a dot matrix
  • Off-centre, or placed on a reference/era that would not have it
The 228235's crystal carries a faint dotted coronet at 6 o'clock. On many fakes it is bold and frosted, visible even without a loupe.

Then check the olive dial itself. The sunburst should radiate cleanly from the centre. Also, the Roman numerals should be applied Everose, not painted. Also confirm the day window at 12 has the day written out in full and centred.

Movement behaviour

Next, set the time to 11:58 pm and let it run. With calibre 3255, the day and date both switch over quickly at midnight.

Genuine: date change behaviour

22:0000:0002:00instant jump at midnight2827
  • Date snaps over within a minute or two of midnight
  • Hands set back past midnight do not drag the date backwards
  • Quick-set date clicks crisply in crown position 2

Warning signs

22:0000:0002:00slow creep over hours2827
  • Date starts moving around 22:00 and creeps until after midnight
  • Half-turned date visible in the window for hours
  • Quick-set feels gritty or needs several tries
A genuine 228235 flips its day and date in one quick jump at midnight. A gradual change over an hour or more points to a non-Rolex movement.

Bracelet, clasp and back

The President bracelet uses three-piece rounded links in solid Everose. When closed, the concealed Crownclasp disappears, leaving just a small coronet to lift.

Genuine: clasp and bracelet machining

sharp, even edges; deep, clean engraving
  • Crisp transitions between brushed and polished surfaces
  • Clasp blade and logo cleanly milled, not stamped-looking
  • Bracelet links tight, quiet, no rattle; screws not pins on modern pieces

Warning signs

soft edges, wavy or shallow engraving
  • Polishing bleeds over brushed edges
  • Fuzzy logo, uneven font, or stamped-in look
  • Loose links, sharp burrs inside the clasp, cheap spring-loaded feel
On the 228235, the Everose Crownclasp should close flush and invisibly. Look for even colour inside the clasp; plating often turns yellow or grey where it rubs.

The caseback, too, is plain, solid and screwed down. With the bracelet off, you should find 750 and Swiss assay hallmarks between the lugs. Our Rolex materials guide explains Everose in more detail.

What only a watchmaker can confirm

A watchmaker can open the case to verify calibre 3255, the blue Parachrom hairspring and correct bridge finishing. They can also tell whether the dial is Rolex or refinished. Our real vs fake Rolex guide covers the full process.

Who the 228235 suits, and the alternatives

The 228235 suits a buyer who wants gold without the classic yellow look. Many owners also find Everose softer and easier to wear than yellow gold. Size-wise, it also works on wrists from about 16.5 cm upward.

Prefer a smaller watch? Then the Day-Date 36 128235 offers the same metal at 36 mm. For classic yellow gold, look at the 228238. If you want an annual calendar and GMT in Everose, the Sky-Dweller 336935 is the obvious step up; our Sky-Dweller vs Day-Date page weighs the two.

Living with Everose

Everose scratches like any 18 ct gold. However, its colour stays the same under the scratches, so wear looks honest rather than patchy. Light desk marks on the clasp and bracelet are normal and do not hurt resale much.

Polishing is another matter. Each refinish takes a little gold off the flute tips, and buyers notice rounded edges. So when you send a Day-Date 40 228235 for service, say whether you want a polish. Bracelet sizing is worth getting right too. Extra links are valuable in solid gold, so make sure any removed links come back with the watch and stay with the set.

  • Rolex Day-Date 36 128235 (representative Day-Date photo)

    Day-Date 36 128235

    Everose gold President in 36 mm. The strongest Day-Date 36 on resale, led by olive and chocolate dials.

    Retail US$49,600 · Pre-owned US$44,000 – US$52,000

  • Rolex Sky-Dweller 336935 (representative Sky-Dweller photo)

    Sky-Dweller 336935

    Solid 18k Everose gold, 42 mm, calibre 9002. Chocolate, slate, white or blue-green dial. Trades near list.

    Retail US$63,700 · Pre-owned US$58,000 – US$64,000

228235 FAQ

Does Everose gold fade over time?

Rolex developed Everose, patented in 2005, partly to stop the colour shift that affects many rose golds. To do that, the alloy includes a little platinum to stabilise its pink tone. In practice, a 228235 from 2015 should look the same colour as a new one. A strongly coppery or patchy tone suggests plating, a fake or heavy refinishing.

What is the olive green dial on the 228235?

It is a sunburst olive dial with applied Roman numerals, introduced in 2016 for the Day-Date's 60th anniversary. On Everose, in particular, it became one of the most wanted modern Day-Date combinations. It leads the 228235 market today, with chocolate close behind, while the paler sundust dial trades for less.

Is the 228235 better value than the yellow gold 228238?

It depends on how you measure value. The 228235 costs more at retail, US$54,200 against US$50,400, and sells for a little less than list pre-owned. Yet it has the deepest demand of the gold Day-Date 40s, so it is often the easiest to sell quickly. For most buyers, dial choice matters more than the metal.

What is the Day-Date 40 Jubilee Gold 228235JG?

In 2026 Rolex added an off-catalogue Day-Date 40 in a new alloy it calls Jubilee Gold, recorded as 228235JG. However, it is not the same watch as the standard Everose 228235, so it is priced separately. This page and its price bands cover only the regular Everose reference, so do not use them to value a Jubilee Gold example.

How much is a 228235 in ringgit?

Malaysian authorised dealers list the 228235 at RM234,600 as of October 2026. Pre-owned, an excellent example with box and papers converts to roughly RM188,000–216,000. Olive and chocolate dials sit at the top of that range. Meanwhile, unworn pieces can approach or pass list price for the most wanted dials.

Last updated . Written and fact-checked by the Rolex Malaysian editorial team. Specifications and prices are re-checked quarterly.